The Weeknd’s latest release, “São Paulo,” arrives as he continues to set new records in the music industry. The artist recently broke his own Spotify milestone, reaching over 120 million monthly listeners—the most ever achieved by any artist on the platform.
This accomplishment builds on the success of his recent hits like “Timeless,” a collaboration with Playboi Carti and Pharrell Williams that debuted in the top 3 on the Billboard Hot 100, as well as “Dancing in the Flames.” Both songs will be included on his much-anticipated upcoming album, Hurry Up Tomorrow.
Just last month, The Weeknd delivered an unforgettable, sold-out concert in São Paulo, broadcast to millions of fans on YouTube. Trending in 24 countries, the performance featured surprise appearances by Anitta and Playboi Carti, amplifying The Weeknd’s unique sound for a global audience.
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Proceeds from merchandise at the event went to the Brazilian Soul Fund of Brazil Foundation, supporting communities in Brazil facing environmental and economic difficulties. With Hurry Up Tomorrow on the way, The Weeknd’s extraordinary year shows no signs of slowing down.
